Luigi Lupo
Director, Talent Selection Hackensack Meridian Health, Inc.
Seminars
Thursday 29th October 2026
Discover: How Hackensack Meridian Health is Leveraging Hyper-targeted Heatmapping to Redefine Nursing Recruitment, Optimize Ad Spend, & Secure Top Talent in a Fiercely Competitive Market
8:40 am
- See how HMH uses zip-code-level heatmapping to overlay total nurse supply with internal workforce data, revealing their true market share by geography
- Learn how HMH replaced broad, wasteful ad campaigns with hyper-targeted outreach, ensuring recruitment dollars are spent only where qualified candidates live
- Explore how data-driven location intelligence is enabling faster hiring decisions, smarter resource allocation, and measurable ROI in persistently scarce talent markets
Thursday 29th October 2026
Develop: How Do You Ensure Your Recruitment Marketing Strategy Is Directly Aligned to Hiring Priorities & Workforce Needs?
9:40 am
Go beyond the case study: your chance to ask questions that uncover the decisions, challenges and lessons behind the results
