Alaina Eifler
Recruitment Marketing Manager Trilogy Health Services LLC
Seminars
Thursday 29th October 2026
Discover: How Trilogy’s SEO‑Driven Rebrand Cut $40k a Month in Recruitment Spend While Sustaining Applicant Flow
9:20 am
- Understand how Trilogy restructured job ads to be SEO‑compliant, clearer and more candidate‑centric to dramatically improve visibility and conversion
- Learn how a shift from “post and coast” to programmatic, data‑led recruitment marketing maintained apply volumes while significantly reducing advertising spend
- Explore how small changes to titles, language and content hierarchy unlocked measurable ROI and freed budget to reinvest in innovation and talent experience
Thursday 29th October 2026
Develop: How Do You Ensure Your Recruitment Marketing Strategy Is Directly Aligned to Hiring Priorities & Workforce Needs?
9:40 am
Go beyond the case study: your chance to ask questions that uncover the decisions, challenges and lessons behind the results
